Good Night is a child and baby sleep consultancy that specialises in helping parents with children who struggle to sleep soundly and is tailored for parents who have difficulties with children who cannot sleep through the night. Good Night's aim is to help parents of children who are challenged by successful day naps and overall sleep health. They specialise in all things sleep when it comes to babies and young children. This includes help for expectant mothers, parents of newborns, as well as toddlers and even school-ready children. They teach parents how to help their children sleep well and self-sooth by providing a variety of services that include private consultations, in-home overnight stays, workshops and seminars. They also sell sleep-related products. By providing parents with a personalized sleep plan they believe all children can have the gift of a Good Night’s sleep. The company takes an holistic approach to baby sleep and parenting (this is not a medical practise). Their trained sleep consultants are unique in Southern Africa because they are trained professional who undergo strict screening and education processes. They have consultants all over South Africa and the business model also empowers entrepreneurial moms to work but be with their kids. Their work changes people’s lives everyday – disruptive sleep is one of the major influences of post-natal depression.